Abstract :

The Rayalaseema Region In Andhra Pradesh Stands As A Representative Example Of The Challenges And Achievements Associated With Corporate Social Responsibility (CSR) In Sustainable Plantation And Environmental Restoration. This Conceptual Paper Synthesizes Insights From Recent Literature And CSR Initiatives, Particularly Focusing On Water Management, Afforestation, And Sustainable Land Use. Drawing On Evidence From Industrial And Corporate Interventions Such As UltraTech Cement’s Watershed Program And The WASSAN Natural Farming Initiative, The Paper Analyzes How CSR Has Contributed To Environmental Resilience And Community Well-being. The Study Highlights Both Structural Challenges—such As Regulatory Inconsistencies, Community Engagement Barriers, And Climatic Vulnerability—and The Success Stories That Illustrate Effective Partnerships And Local Empowerment. The Conceptual Model Underscores The Transformative Capacity Of CSR When Integrated With Sustainable Land Management And Participatory Models, Positioning Rayalaseema As A Viable Landscape For CSR-led Environmental Regeneration.

Published:

29-3-2024

Issue:

Vol. 24 No. 3 (2024)

Page Nos:

173-180

Section:

Articles

License:

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

How to Cite